![]() There are no major regulations impacting the juice industry. During the summer, more people are also able to take cold drinks with ease because of the relatively hotter temperatures. However, sales grow in the summer when more people have time to focus on detox programs. BluePrint's juices are consumed all year round. Seasonal trends are expected to impact BluePrint's sales volumes. The plan is for the products to be distributed using the two channels since they have proven to be effective in increasing sales volumes for the company's products. However, a person may gift another with a juice detox program.Ĭustomers can order since juice bottles, one day programs (6 bottles), or 7 days program (6 bottles per day) through the company's physical stores or online. The individual person is the consumer of BluePrint's products. It is also possible to purchase products through the company's website and get delivery anywhere in the country. The company sells its products through their stores located inside Whole Foods. These huge sales figures show the potential to the company and the high demand for BluePrint's juices in the market. In the year 2012, the company sold over $20 million in organic juices and nut bars. Paper NOW! ⬇️ TOPIC: Marketing Plan on Marketing Plan for Blueprint Cleanse AssignmentBluePrint's juice products have experienced huge demand. The individual is encouraged to stick to their detox plan in order to achieve the desired goals. These six juices are dependent on the detox plan for the individual. This plan requires consumers to take 6 juices a day for 7 days. The company begins their customers on a 7-day juice detox plan. They are also not frozen giving absolute freshness to their customers. ![]() Their juices are unprocessed and no preservatives are added. Their produce is 100% organic juice that is fresh. The company thus aims at bringing the organic lifestyle at the reach of more individuals and to make it easy to adapt an organic lifestyle. Organic foods are also extremely expensive. The company also aims at making individuals follow a healthy lifestyle through organic juices. The company's goal is to provide consumers with organic juices through a detox program that helps them set and achieve goals based on individual needs. The founders felt that organic foods was catching up and to go with this trend, they began offering organic juices. The company was started a few years ago while the founders felt that though there were many juice bars all over different towns in the country, they were insufficient for market needs. This is achieved by encouraging consumers to meet the daily detox program requirements which increases sales for their juices. Apart from encouraging consumers to see through the juice detox program, the company is also determined to change how people see juices. The company sells organic juice from different fruits and also offers juice mixes for their consumers. ![]() Veria Living has given me an amazing opportunity to promote organic food and GMO-labeling, and the more traffic that we can drive to them, the more apt they will be to have additional organic food programming in the future.BluePrint is a juice company that has made a huge hit in sale of juices and nut bars. If you like what I have to say in my videos, I’d greatly appreciate it if you would Like, Tweet, Pin or share my Veria Voices page (the buttons are above the videos). As I wrote about recently, I was selected by the health and wellness TV network Veria Living to be a part of their new programming initiative called Veria Voices.įilming took place a few months ago, and Veria Voices is now releasing my videos – one video per week of me talking about organic food.Īlongside these videos, Veria Voices is offering viewers an opportunity to win a free 3-day organic juice cleanse from BluePrint Cleanse.Īnd in order to increase your chances of winning, you can enter once every single day until November 30th.Īll you have to do is to go to my Veria Voices page and submit your email on the right-hand side.
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